Marketing Strategist Job Description

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Marketing Strategist Job Description

 

Job Title: Marketing Strategist

 

Location: [Insert location]

 

Reports to: Marketing Director

 

Job Summary:

 

We are seeking a creative and analytical Marketing Strategist to join our team. The Marketing Strategist will be responsible for developing and executing comprehensive marketing plans and strategies that drive business growth and engagement. The ideal candidate is a strategic thinker with a strong understanding of the latest marketing trends and technologies.

 

Responsibilities:

 

- Develop and implement comprehensive marketing plans and strategies to support business growth and engagement

- Conduct market research and analyze data to identify trends and opportunities

- Collaborate with cross-functional teams, including sales, product development, and creative, to develop and execute marketing initiatives

- Create and manage marketing campaigns across multiple channels, including email marketing, social media, and content marketing

- Develop and execute advertising and promotional strategies, including media buying and influencer marketing

- Manage and maintain the company's website, ensuring it is up-to-date and optimized for search engines

- Analyze marketing performance metrics and provide regular reports to senior leadership

- Stay up-to-date with the latest marketing trends and technologies and continually identify opportunities for improvement and growth

 

Requirements:

 

- Bachelor's degree in marketing, business administration, or a related field

- 5+ years of experience in marketing, with a focus on developing and executing comprehensive marketing plans and strategies

- Strong analytical skills, with the ability to analyze data and use it to inform marketing strategies and tactics

- Experience creating and managing marketing campaigns across multiple channels, including email marketing, social media, and content marketing

- Experience developing and executing advertising and promotional strategies, including media buying and influencer marketing

- Familiarity with website management and optimization, including SEO and user experience

- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously

- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams

- Results-driven mindset, with a focus on delivering measurable results and a positive ROI

 

If you are a strategic thinker with a passion for driving business growth and engagement, we encourage you to apply for this exciting opportunity.